At 3BB, we don’t chase trends—we invest in structural forces that redefine entire industries.
At 3BB, we don’t follow trends — we invest in structural shifts. Population aging, automation, health innovation, and the evolution of leisure time are not just temporary opportunities — they’re long-term forces reshaping how businesses grow, adapt, and thrive. Our job is to position capital where these forces meet operational excellence and scalable potential.
Our lens is long-term. Our strategy is thematic. Our focus is building resilient, high-margin platforms aligned with global megatrends.
The modern economy is full of short-term signals. But we filter out the noise to identify shifts that truly matter—those driven by demographics, behavior, and technology.
Themes like population aging, automation, wellness, and time affluence are not temporary. They are reshaping demand, labor, consumption, and value creation.
Investing thematically allows us to build conviction and concentrate capital in areas where macro trends support micro execution.
We don’t just invest in companies—we build platforms that ride irreversible waves of transformation.
Population Aging
Longevity, healthcare, and the silver economy.
Longevidad, salud y economía plateada.
Leisure & Free Time
Wellness, travel, and the revaluation of time.
Bienestar, viajes y la revalorización del tiempo.
Automation
Intelligent systems, cost reduction, and scalable models.
Sistemas inteligentes, reducción de costos y modelos escalables.
Health & Wellness
Preventive care, medical innovation, and lifestyle solutions.
Cuidado preventivo, innovación médica y soluciones de vida saludable.
Unlike passive capital, we operate. We partner with teams, optimize structures, and scale intelligently.
Our investment themes are not ideas on paper—they are growth engines actively deployed across the Mexican and U.S. Hispanic markets.
In a world of volatility and distraction, our commitment is to clarity, depth, and time. We invest thematically because we believe the best opportunities emerge where structural change meets operational excellence.
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